Will your next camera pay for itself? Enter your numbers and find out in seconds.
Enter your camera price, daily rate, and booking days to see your projected ROI
When you buy a camera and rent it out, your return on investment depends on three numbers: what you paid, what you charge per day, and how often it gets booked.
Monthly revenue is your daily rate multiplied by the number of days rented per month. A camera renting at $250 per day with 4 booking days per month generates $1,000 per month in gross revenue.
Payback period is how long it takes for cumulative rental income to equal the purchase price. A $6,000 camera earning $1,000 per month pays for itself in 6 months.
5-year return is the total gross revenue over 60 months. That same camera would generate $60,000 over 5 years, a 10x return on the initial investment.
This calculator gives you a quick estimate based on gross revenue. For a complete picture that accounts for platform fees, multi-day discounts, depreciation, and actual booking history, Rental IQ tracks all of this automatically for every piece of gear you own.
Multiply your daily rental rate by the number of days booked per month to get monthly revenue. Divide your camera price by monthly revenue to find the payback period in months. Your 5-year ROI is total earnings over 60 months minus the purchase price.
It depends on the purchase price, daily rate, and booking frequency. A $6,000 camera at $250/day with 4 days booked per month pays for itself in 6 months. Higher daily rates or more frequent bookings shorten the payback period.
Most individual camera owners see 3 to 8 booking days per month. New owners typically start at 2 to 4 days and grow as they build reviews and a renter base. Consistently booking 8 or more days per month is strong utilization.
This calculator shows gross revenue estimates. For net earnings after platform fees, multi-day discounts, and equipment depreciation, Rental IQ tracks everything automatically across all your gear.
This calculator gives you estimates. Rental IQ gives you the real numbers: per-item earnings, payback progress, and depreciation for every piece of equipment you own. Free during beta.
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