Know who your best clients are
Rental IQ tracks every renter across all your bookings. See who comes back, who spends the most, and where your client revenue is concentrated.
You do not know which renters matter most
After a year of renting, you might remember a few names, but you probably cannot rank your renters by total revenue or identify who has booked more than once. That information is locked in email threads and CSV rows.
Without renter-level data, you cannot tell a one-time renter from a loyal repeat client. You treat everyone the same, even though a handful of renters may account for most of your income.
Rental IQ aggregates every booking by renter and gives you a clear picture of who your most valuable clients are.
How it works
Renters are identified automatically
Every time you import a rental or log one manually, Rental IQ extracts the renter name and matches it to existing profiles. No manual setup required.
View the renter leaderboard
The renter analytics page ranks all your clients by total revenue. See booking counts, repeat status, and lifetime value at a glance.
Drill into any renter
Click a renter to see their full booking history: every rental, every piece of equipment, every date. See which gear they prefer and how often they come back.
Segment by behavior
Rental IQ groups renters into segments: one-time, repeat (2 to 4 bookings), and VIP (5+ bookings). See how revenue breaks down across these groups.
What makes this different
Cross-platform renter profiles
A renter who books through Sharegrid and also rents directly gets one unified profile. Their total spend and booking history span every source.
Automatic segmentation
Renters are categorized by booking frequency without any manual tagging. See your retention rate and how much revenue comes from repeat clients vs. new ones.
Revenue concentration visibility
Rental IQ shows you what percentage of your income comes from your top renters. If one client accounts for 40% of your revenue, you should know that.
Equipment preferences per renter
See which gear each renter books most often. Useful for anticipating demand and knowing what to keep available for your best clients.
Who it's for
Solo owner-operators
Even with a small client base, knowing who comes back and how much they have spent total helps you prioritize relationships and plan your availability.
High-volume renters
With dozens of renters per year, you need to see the pattern. Who are the repeat clients? Who books the most expensive gear? Renter analytics answers both.
Rental houses
For rental houses, renter analytics doubles as a lightweight CRM. See client lifetime value, booking frequency, and equipment preferences without a separate tool.
Related features
Ready to track your rental business?
Free during beta. No credit card required. Import your data and start seeing results in minutes.